A bill currently in parliament could greatly restrict smaller advertisers of the 2012 Olympic Games in London. The bill is meant to protect official sponsors who shell out millions of dollars to have their name and product attached to the Olympics. The Olympic Bill is designed to stop "ambush marketing" but some are claiming the bill is too far reaching, and doesn't allow many advertisers to make even the vaguest connection to the Olympics. Olympic bill could hurt advertisers
A bill currently in parliament could greatly restrict smaller advertisers of the 2012 Olympic Games in London. The bill is meant to protect official sponsors who shell out millions of dollars to have their name and product attached to the Olympics. The Olympic Bill is designed to stop "ambush marketing" but some are claiming the bill is too far reaching, and doesn't allow many advertisers to make even the vaguest connection to the Olympics. 
