The Toronto Zoo is having a bit of fun at the expense of stuffed animals in its latest ad campaign from Lowe Roche. Think anything on "Animal Planet" combined with the ever-intense feeling of terror given off by getting within just a few feet or inches of a real live stuffed black mamba snake, lion, or gorilla. The ads, with the punchline of "Real animals are more exciting," will run concurrently with print ads with the same theme. Check out all three, directed by Tim Godsall, at the untitled website.
