The Arizona Republic's Sonja Haller writes about the impact of craigslist on classified advertising, especially the growth of it online. At the same time, it's included in the article that her employer will be offering "basic" classified advertising online for free very soon, probably just to even think about competing with the powerhouse that is craigslist - which begs us to ask the question of whether it even matters anymore what anyone else tries in this arena? Or, will the newspapers be able to hold on to their readers that currently frequent the classifieds (online or off), and perhaps aren't tech savvy enough to fancy visiting a site like craigslist?Is it possible to even compete with craiglist these days?
The Arizona Republic's Sonja Haller writes about the impact of craigslist on classified advertising, especially the growth of it online. At the same time, it's included in the article that her employer will be offering "basic" classified advertising online for free very soon, probably just to even think about competing with the powerhouse that is craigslist - which begs us to ask the question of whether it even matters anymore what anyone else tries in this arena? Or, will the newspapers be able to hold on to their readers that currently frequent the classifieds (online or off), and perhaps aren't tech savvy enough to fancy visiting a site like craigslist?
