Last night while watching Bravo I caught a commercial for Orbitz's gay and lesbian travel site. The commercial uses the same game show setting as their other commercials with Wink Martindale serving as host. Unlike many so-called "gay friendly" commercials, this one tossed subtlety out the window. It then backed over subtlety with a truck and buried it in the forest somewhere. The commercial pitted a gay travel agent against a man and his new boyfriend as they try to find the best travel deal first. The man's new boyfriend is enamored with his beau: hugging him, teasing his hair, and clinging to him while he surfs the Orbitz site. Many companies have tried to present a gay friendly image, but give Orbitz credit for doing it so openly.
Orbitz targets gays and lesbians
Reader Comments
(Page 1)2. I was sickened to see a TV commercial for Orbitz with
two guys hugging on a game show. The announcer then
promotes their "Gay Friendly" hotels. I thought it was
a "Saturday Night Live" skit! But, no, it was real,
and I wanted to throw up! I can no longer do business
with a company that encourages such a destructive and
deviant lifestyle. My hope is that they stop those ads
immediately, but I'm prepared to spread the word if
they continue to be aired.
Posted at 10:25PM on Oct 28th 2005 by Ed Rothacker
1. This commercial sickened my husband and me. We are telling people about it because they, like us, have used Orbitz a lot. None of us will use it again or anything connected to it. The depravity of this commercial is beyond disgusting. Morality is word unknown to these people.
Posted at 9:31PM on Dec 6th 2005 by Lynn Connell