RSS and blog stats agency Pheedo will begin offering a service allowing clients to deliver a single ad message across a variety of online mediums. The product will integrate media buys for RSS, blog and even podcast formats. Pheedo will guarantee the number of RSS and blog impressions for ads it delivers and provide average download numbers to gauge podcast audience penetration. In a nod to the reality of new-media consumption CEO Bill Flitter says that this is not going to be the right fit for some companies, since some industries do better with this type of advertising than others. Pheedo goes cross-channel
RSS and blog stats agency Pheedo will begin offering a service allowing clients to deliver a single ad message across a variety of online mediums. The product will integrate media buys for RSS, blog and even podcast formats. Pheedo will guarantee the number of RSS and blog impressions for ads it delivers and provide average download numbers to gauge podcast audience penetration. In a nod to the reality of new-media consumption CEO Bill Flitter says that this is not going to be the right fit for some companies, since some industries do better with this type of advertising than others. 
