Just say "Star Wars kid" and Web denizens immediately know to whom you're referring. The clumsy kid who showed off his lightsaber skills for our unintended amusement became a hero of sorts to all of us who tend to do weird things when no one is looking. It's videos such as that which are the target of Revver, a new company which launched today. Revver's Web site allows users to post videos, but also inserts code into each one which displays a short advertisement, hopefully allowing the creator to earn some money from their creation.








