AdAge In 60 Seconds
Posted Nov 3rd 2005 9:59AM by Chris Thilk
Filed under: Gripes, Print, Television
Former ad executive Kim Witczak spoke to the FDA panel hearing arguments on potential regulation of direct-to-consumer drug ads yesterday. Ms. Witczak's appeal for the agency to get involved is especially emotional since she blames the 2003 suicide of her husband on his use of Zoloft, an anti-depression drug.- Cable operators Comcast and Cox have partnered with wireless service provider Sprint. The agreement allows Comcast and Cox to offer Sprint's phone package to their customers and have some TV functions accessible via cellular phone.
- "Print is dead." That's not only a Ghostbusters quote but also seems to be the sentiment of Private Capital Management, the largest shareholder in Knight Ridder. The group is urging KR to sell its newspaper assets since, let's face it, print ain't exactly growing.
