I like to learn something new every day. If that's not possible, then I like to forget something. This keeps my brain from becoming too overloaded with information. Here's what I learned today: in Europe, Mr. Clean is known as Mr. Proper. I imagine he does it as some kind of tax shelter, but I'm not entirely sure. I picked up on this when I spotted these fun print ads over at Advertising/Design Goodness. According to Wikipedia, Mr. Clean/Proper is supposed to be a sailor and not, as I always imagined, a wandering vagabond who uses his cleaning power and rugged good looks to seduce lonely housewives.