City Media Concepts wants to change the way you look at trash cans. Well, actually they want to change the way advertisers look at trash cans, thus changing the way you look at trash cans. Did you follow all of that? The company decks out regular old bins into eye-catching advertisements. I suppose some companies might not want to be associated with trash cans, but they are everywhere, so it stands to reason that they could be used as such. CMC calls their ad cans "ReceptaSigns."

[via MIT Ad Lab]