Pizza Hut looked to take over the Super Bowl pregame show this year not by becoming the one and ony sponsor, but by running a significant amount of spots that take advantage of Jessica Simpsons' version of "These Boots are Made For Walkin'," with a Pizza Hut twang. It does get funnier when you see Miss Piggy do her own version of the spot, and the Hut throws in some spots with Queen Latifah doing a voiceover, just to show that they've got the whole place covered with its spokespeople. For those of us who have made some fun of Pizza Hut's use of Miss Simpson, it should be perfectly clear to everyone that having her a) sing a song she recently redid and b) slink around WILL work for an advertising campaign. Whether or not the Cheesy Bites will sell or not will depend on whether or not they're good - not if people have heard about them.

More screenshots - that are much more flattering - after the jump. The whole ad is viewable here at IFILM. And you can Start Poppin', if that's your thing, then head over here.