Newcastle Brown Ale is taking submissions from people who would like to attend - and blog about - a series of concerts and events in London and the United States. Entrants are asked to write an essay about the band or artist, either living, dead or the Rolling Stones they feel was the best live band ever. A panel of editors from SPIN Magazine and execs from Newcastle will judge the entries and select a winner. That person gets to bring a friend to the concerts and blog about the events at a specially created micro-site.