
A decline in ad revenue at newspapers
coupled with shrinking subscriber bases are leading to drastic staffing cuts at a number of publications across the country.
- Dallas Morning News cutting 85 positions.
- Chicago Tribune laying off 120 workers.
- New York Times cutting 250 positions.
- Washington Post offered 170 workers buyouts earlier this year.
Those numbers represent a significant portion of the workforce at those publications. But, as the article states, staff cutbacks are one of the few tools available to publishers facing ad revenue and subscription numbers that ain't what they used to be. While online ad revenues are certainly one of the ways of the future, that income isn't nearly enough for the pubs to avoid drastic and immediate measures.
1. Yes, the daily paper industry is feeling the heat of capitalism and technology. Things are going to get dreadfully worse over the next 10-20 years as a substantial portion of their readership literally dies off. Check out these stats (from 2004) on readership by age group:
http://www.naa.org/info/facts04/readership-demographics.html
The younger age groups aren't likely to increase their readership as they grow older, especially the younger groupings who frequently get news online or via TV.
Posted at 4:51PM on Aug 22nd 2006 by unimental