AdAge In 60 Seconds
Posted Dec 18th 2006 10:00AM by Chris Thilk
Filed under: Online, AdAge in 60 Seconds, Corporate, Controversies
Macy's is launching a new program of incentives and luxury shopping experiences to woo former Marshall Field's shoppers to come into Macy's stores. It's even reaching out to individual customers who haven't been to the new stores to try to lure them back in.
- If Sony really didn't expect to be called out and bashed over the fake blog they launched for their PSP then they obviously haven't been following the stories of every other company that has suffered the same fate after doing the same thing.
- The folks at AdAge can count to ten and do so a few times to wrap up the end of the year.
