Last month Adam wrote about some commercials that had used popular songs and managed to ruin those songs by doing so. The effect can go beyond the song though and actually dampen enthusiasm for an upcoming album that features that song. That's the situation John Mellencamp finds himself in. His song "Our Country" was used by Chevrolet in a new ad beginning a few months ago and its over-exposure might negatively impact sales of the album, which comes out next month, that has the song on it. Part of what's hurting songs now is that they're making their debut in commercials and not becoming popular first and then being used in ads second.Putting songs in ads can ruin those songs
Last month Adam wrote about some commercials that had used popular songs and managed to ruin those songs by doing so. The effect can go beyond the song though and actually dampen enthusiasm for an upcoming album that features that song. That's the situation John Mellencamp finds himself in. His song "Our Country" was used by Chevrolet in a new ad beginning a few months ago and its over-exposure might negatively impact sales of the album, which comes out next month, that has the song on it. Part of what's hurting songs now is that they're making their debut in commercials and not becoming popular first and then being used in ads second.
1. Well not sure if that's about offline or online media. But you have to think that even the big copyrighters in big media companies get their sound from famous songs.
I do agree though that using a song that it's not yet released on an album may affect sales. They are just unaware of that. They are after money.
Posted at 10:07AM on Dec 27th 2006 by Devicepedia.com