Before I even get into the Growing Pains part of my gripe, can someone explain to me what the hell these new spots for McDonald's are supposed to mean? They're hip kids who always buy stuff off of the dollar menu? What group is this supposed to appeal to? Overweight kids who want to be cool? Nope, can't be them, because the ads mention being cool and good-looking. The copy for the ad sounds like they just got a list of hip-sounding phrases ("Menunaires?") from some marketing group. Mickey D's doesn't even remotely know how to do ads anymore. "I'm lovin' it?" Mother of God.
And this new ad features Jeremy Miller. Who's Jeremy Miller? He played Ben on Growing Pains and...well, he played Ben on Growing Pains. I don't really get why former stars want to lower themselves like this. I mean, I can understand wanting to be on television again, but why pick lame commercials (or reality shows)? And Miller is in this ad for approximately 3 seconds, in a very I Love The 80s sort of way, sitting in a chair talking about the product. Some people might not even know who he is, which might be the worst embarrassment of all.
1. GOD BLESS YOU! too accurate...
Posted at 3:50PM on Jan 4th 2007 by sara