AdAge In 60 Seconds
Posted Jan 8th 2007 10:13AM by Chris Thilk
Filed under: Awards, Gripes, Television, AdAge in 60 Seconds, Controversies
Oh please for the love of all that's good and holy in this world can we stop with the pandering already? First Time names "You" its Person of the Year and now "The Consumer" has been named the Agency of the Year by AdAge. This has to stop no matter how hard you try and justify it.
- As a media property, the "American Idol" brand is worth more than $2.5 billion. That comes not only from the TV show that started it all but the multiple spin-offs that it's spawned.
- Author Jeff Chester has put out a book that claims the American public has been "brainwashed" into relinquishing its rights to privacy by the marketing industry. Between tracking more of our behavior and pressuring the government to not protect privacy the.....AHHHH my chip just went off....it burns......!!!!
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1. It's "brandwashed," not "brainwashed" as you have it. I appreciate you mentioning the Ad Age piece about my new book "Digital Destiny." I have a chpater titled "The Brandwashing of America," about the technologies of micro-persuasion. Oops. my chip made me plug the book!
Posted at 9:41AM on Jan 10th 2007 by Jeff Chester