Weird, creative, creepy? Sure, but original too. At first you think, okay, this is a woman with dandruff, so that is an interesting ad, but then, you step a little closer, you look a bit closer, and the dandruff is actually made of clear plastic "coupons" (for lack of a better word) you can user to get 10% off the "Clear" shampoo product that the ad is for. Clearly, this ad wants to stick in your mind, knowing where you got this piece of dandruff. It makes me wonder, who is the woman, and does she care that you are taking her dandruff? Some people are really obsessive about that kind of thing. Also, does someone have to go out every week, every day even and replace the "dandruff?" I can hear it now, "okay folks, let's see, Roger, you are on dandruff detail, Marcy, you are on..." Despite the weirdness, this is one of my favorite ads so far this year. Click here to view the full ad.Dandruff-vertising makes it all clear
Weird, creative, creepy? Sure, but original too. At first you think, okay, this is a woman with dandruff, so that is an interesting ad, but then, you step a little closer, you look a bit closer, and the dandruff is actually made of clear plastic "coupons" (for lack of a better word) you can user to get 10% off the "Clear" shampoo product that the ad is for. Clearly, this ad wants to stick in your mind, knowing where you got this piece of dandruff. It makes me wonder, who is the woman, and does she care that you are taking her dandruff? Some people are really obsessive about that kind of thing. Also, does someone have to go out every week, every day even and replace the "dandruff?" I can hear it now, "okay folks, let's see, Roger, you are on dandruff detail, Marcy, you are on..." Despite the weirdness, this is one of my favorite ads so far this year. Click here to view the full ad.
1. This is an awesome ad. It gets people curious enough to come up close, has an a-ha factor, and you get a take-away. I'd love to be the dandruffizer!
Posted at 10:52AM on Jan 14th 2007 by Jen