Just one more week to go before the Bears win the Super Bowl.CBS will partner with TiVo to promote a couple of its shows in the time leading up to the Super Bowl. That includes sneak peaks in the TiVo Showcase and one-click recording of the game itself.
More chatter, this time from the New York Times, about how to maximize the return on the $2.6 million it cost to get a TV spot during the game.
Snapple is buying its first ever Super Bowl ad to promote the health benefits of its Green, Red, White and Black teas.
Steve Hall reminds us all that SpotBowl will be tallying up viewer ratings of the game's commercials. Remember to vote early and often and abuse the system as much as possible to favor spots you personally worked on.
AdFreak points to a pair of best/worst of all time lists. It's amazing how these stories get published every year.
1. Without question, the greatest Super Bowl ever played was between the St. Louis RAMS and the Tennessee Titans. Amazing ending to a terrific game. I sill remember where I was when that game ended.
Posted at 12:32PM on Jan 28th 2007 by He Said She Said