What is it with cereals and free movie offers? Every time I see a box of cereal that says you can get a free movie, the movies are usually really...how can I put this...lame?

Take the new offer on boxes of Product 19 (a cereal I haven't had in years but decided to eat again). The movies you can get are Dunston Checks In, Cocoon, Lucas, Cheaper By The Dozen (the remake), Nine Months, Thumbelina, The Pick-Up Artist, and Breaking Away. OK, so a few of those movies are actually pretty good, but I'm talking more about the offer itself. Aren't these movies you can probably get in the discount bin at Best Buy for $9.99 or less anyway? How did they come up with these titles?

I mean, seriously: Dunston Checks In??